Advertising Budget Template
Keep Your Advertising Budget in Track
There are so many ways to conduct a marketing campaign. One of the most common ways is through advertising. To do so, you must plan your advertising budget so that it doesn’t absorb your entire budget.
Advertising budget is an appraisal of your company’s promotion expense in a year. When you create an advertising budget, you must evaluate the value of spending each dollar against the expected revenue.
There are at least four basic steps in constructing your advertising budget:
- Budget preparation
- Budget presentation and approval
- Budget plan execution
- Budget monitoring and controlling
The amount of funds allocated for advertising can be varied. Normally, small companies allocate more money on advertising rather than middle or big scale companies. Therefore, you must also cross check with your revenue. Make sure the amount of money spent on advertisements is not more than the money earned from that marketing program.
Sample of Advertising Budget :
The method of advertising can be varied. Be sure to enlist the type of advertisement and its cost on your advertising budget. For recent years, digital marketing has become very popular and the result is surprisingly positive. Facebook ads and Instagram ads are the most popular ways of advertising these days especially for the young generation. Whichever advertising method you use, be sure to keep in track so that the audience can stay up to date with your products.
Advertising Budget Template | word – download